Coffee Wood Dog Chews
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Size guide
Coffee Wood Chew Size Guide, XS to XXL.
The catalogue weight bands, what shifts them, and how to pick a size mix for a market rather than for one dog.
Coffee Wood Chew Size Guide, XS to XXL.
Sizing by weight, not by breed
Weight is the variable that matters. Breed names appear on packaging because customers recognise them, but a Labrador ranges from 25 to 36 kg and a Poodle spans three separate size standards. Use breed names as illustration; keep weight as the rule.
What shifts the answer
A hard chewer gets through a correctly-sized chew faster than the owner expects and then reports that it 'did not last'; offering the next size up solves that. An older or gentle dog often ignores an oversized chew entirely and uses the size below. Neither case overrides the weight band as a safety floor - you never go smaller than the band for a strong chewer.
Choosing a mix for a market
Small-dog markets concentrate demand in S and M with real volume in XS; a balanced mix leaves you holding XL and XXL you cannot move. Large-dog markets are the mirror image. A balanced mix is the right answer only when you genuinely do not know your customer profile yet - which is a good argument for a small, mixed first order.
Two mistakes worth avoiding
Ordering a single size to test tells you almost nothing: if it does not match your customers' dogs, 'the product did not sell' really means 'the size was wrong'. And do not assume the size distribution from a previous supplier transfers - different materials wear at different rates, so the size an owner repurchases is not necessarily the one they started with.
Six Sizes. One Product Line.
The weight bands below come from WINVN's official coffee wood chew size chart. Enter a dog's weight to see which size to put in your first order.
Which size should you order?
Enter a dog's weight to see the size the catalogue recommends.
kg
Weight bands per WINVN's official coffee wood chew size chart.
Enter a weight above 0 kg.
| Size | Dog weight | Approx. diameter | Typical breeds |
|---|---|---|---|
| XS | Under 3 kg | 1.5–2 cm | Chihuahua, Maltese, Pomeranian |
| S | 3–5 kg | 2–2.5 cm | Yorkshire Terrier, Bichon Frise, Miniature Poodle |
| M | 5–8 kg | 2.5–3.5 cm | Jack Russell Terrier, Pug, Shih Tzu |
| L | 8–12 kg | 3.5–4.5 cm | French Bulldog, Cocker Spaniel, Whippet |
| XL | 12–20 kg | 4.5–5.5 cm | Labrador, Husky, Samoyed |
| XXL | Over 20 kg | 5.5–7 cm | Boxer, Weimaraner, Bull Terrier |
Size recommendations are general references. The final product choice should consider the dog's chewing behaviour, age and individual condition. Weight bands per WINVN's official coffee wood chew size chart.
Related
How to choose sizes for a range
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